February is "Insure Your Love" Month
Valentine’s Day is a day for people to celebrate their love for each other. That’s why every February the nonprofit LIFE Foundation asks people to look beyond the traditional gifts of chocolates and flowers, and to show their loved ones that they care through the selfless gift of life insurance.
LIFE’s “Insure Your Love” campaign, which runs throughout February, focuses on reminding people about why life insurance is so important – to protect the ones they love financially against life’s unexpected moments. When it comes down to it, the main reason to purchase life insurance is because of love.
This is the 9th year that LIFE has promoted their "Insure Your Love" campaign. This year’s theme is “Life Is for Living,” based on the runaway success of the Life Is for Living video, which is moving the industry and consumers to tears.